Bringing My Art Guides To The World

My Art Guides is one of the most complete guides to the major international contemporary art events. Each guide comes in three formats: a paper pocket guide, a website and an app both for iOS and Android.
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Project information

My Art Guides is one of the most complete guides to the major international contemporary art events. Each guide comes in three formats: a paper pocket guide, a website and an app both for iOS and Android.
Matteo worked with Venice-based publisher and communication company Lightbox to evolve My Art Guides. Beyond refining its design, between 2017 and 2019, Matteo designed more than 10 individual paper guides, which were distributed all over the world.
Each guide contains detailed maps, a “day-by-day, hour-per-hour” agenda, and an index in alphabetical order making it simple and foolproof to use.

Credits

Service

Branding

Role

Design lead

Duration

1 year, 5 months

Year

2017

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